For sometime the BBC homepage has contained a link to view a beta release of a proposed new homepage with a request for comments. They certainly received my input but it’s not made a scrap of difference. Beta testing must be over now because visiting the homepage today immediately takes you to the new page :-(
The ‘old’ homepage was extremely configurable; users could remove sections in which they had no interest (Sport, Weird & Wonderful etc. in my case) and expand those in which they wanted more detail (Business & Finance being one of mine).
Here’s how my customised ‘old’ page looked. It’s logical, tidy and contains lots the information in which I’m interested.
Here’s the new dumbed down homepage with the only customisation possible, location, having been carried out.
Everything seems to need a picture alongside in case the words are not enough. It reminds me of a typical Kebab & Pizza takeaway where everything they offer needs not only words but a bright, backlit, gaudy image in case the words alone don’t convey the message. The BBC homepage used to present a classic menu, now it’s dumbed itself down to a kebab shop style menu just like this one!